Restock Branding

The client required a brand - complete with name - that would stand out in an already crowded market. It needed to be relevant to the industry, and - like the identity itself - be functional, unpretentious and reflective of the persona of the business.

After the parent brand was created, all the in-house sub-brands had to be created, each with their own persona; but developed as a family of brands.

• Brand Strategy
• Design
• Identity Development